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theAccording to industry insiders, the electricity supplier channels relatively weak due to relatively traditional channels, new suppliers will give priority to the traditional channels, e-commerce channels more the Bargain channels as the poop clothing and over-quarter product, This also allows the electricity supplier once considered traditional enterprises sewer.but quietly changed in recent years. With Taobao, Jingdong, Tencent, Suning and other predators reached in recent years, traditional channels in recent years by severe crush of e-commerce, especially in the announced the store challenge Suning GOME, Suning also said online and offline, the same below the price, making the unprecedented important strategic e-commerce channels.

E-commerce companies are seeking competitive differentiation theright to speak into development the watershedMinister Chen Deming said that China's e-commerce transaction volume has reached 6 trillion yuan last year, accounting for 13% of GDP, which network retail scale reached 800 billion yuan or so. Rapid expansion in the scale at the same time, the electricity supplier channels of voice is also increasing. In In September 19, the Jingdong Mall officially announced with more than 20 mobile phone manufacturers such as Nokia, HTC, Huawei, Lenovo signed a three-year 100 billion yuan strategic procurement agreement. Earlier, where customers announced millet phone, exclusive pre-sale millet phone 1S. Lynx, Dangdang, Suning also signed an exclusive cooperation agreement with Haier, HP, TCL and other enterprises.

Pan Biao, said yesterday that the fast and easy network is close contact with Huawei, Lenovo, Nokia, Samsung and other brands, to seek new exclusive cooperation or a starting opportunity. According to him, the fast and easy with Sharp exclusive partnership Offering a naked eye 3D mobile phone to achieve sales of over 20,000 units in a month and a half. Competitors do not sell the product, many users are active access purchase conversion rate is very high.industry experts said, With the integration of the acceleration in the traditional enterprise online and offline, the future competition in the electricity business enterprises will be price competition into the competition in the supply chain of high-quality goods. This also indicates that future electricity supplier enterprise penetration and control of the upstream supply chain will be further exacerbated.